May
18th
Tue
18th
Words.
I saw this Nike Womens campaign in 1989. I cut it out of the magazine and carefully taped it in my journal. I credit this campaign from W+K’s Janet Champ and Charlotte Moore as the single reason I got into advertising and perhaps the reason I started to write. I wanted to create images and messages that moved people and made them think about the world around them. How it was changing, how it should be changed, how all of it could change them.
